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Legal marijuana users prefer to satisfy their munchies by eating at major food chains, suggests recent data.

new study released by Green Market Report and Consumer Research Around Cannabis found that 43 percent of marijuana users residing in legalized states ate at a McDonald’s restaurant in the past four weeks, reports Bloomberg.

Around 27,500 participants were surveyed throughout the legal cities Denver, Las Vegas, Washington, D.C., Sacramento, and Portland, Oregon. 18 percent of those surveyed opted to eat at Taco Bell instead, while Wendy’s had the menu of choice for 17.8 percent of legal pot users.

Experts point out, however, that McDonald’s may have taken the top spot just by their massive amount of locations.

“McDonald’s wins by virtue of the sheer number of locations—by default really,” said Jeff Stein, vice president of Consumer Research Around Cannabis, in an interview with Newsweek. “Those competitors which better understanding cannabis users and their consumer habits can certainly close the gap by integrating what they learn through their marketing efforts.”

Researchers also suggest that marijuana consumers living in an “organized, taxable, clean environment” could help spike up sales in other industries, including video games and home shopping.

Smell The Truth is one of the internet’s most popular destinations for cannabis-related news and culture. This blog is not written or edited by SFGate or the San Francisco Chronicle. The authors are solely responsible for the content.

Source: http://blog.sfgate.com

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